SERPENTINE UNVEILS ARTIST LED PRODUCT RANGE AND REDESIGNED SHOPS
The relaunch of both shops across North and South galleries offers a selection of affordable products, limited editions and collectors’ items
Serpentine North and Serpentine South
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Serpentine is thrilled to announce the relaunch of its retail offer, featuring an expanded range of artist-led products, editions and publications, now available across its South and North gallery shops.
The refreshed retail offering brings together products, artist editions and collectors’ items inspired by Serpentine’s programme, presented within newly redesigned shop spaces by Beyond Surfaces. The enhanced retail environment creates a seamless connection between visitors and the institution’s exhibitions and artists. The relaunch coincides with Serpentine’s Summer season, including the opening of major exhibitions by David Hockney and Cecily Brown, alongside this year’s Pavilion by LANZA atelier and the public artwork by Jesús Rafael SOTO.
Visitors can explore artist inspired homewares, bespoke merchandise, and editions made in collaboration with David Hockney, Cecily Brown, LANZA atelier and the Jesús Rafael SOTO Estate, taking their guidance throughout the design processes. In tandem with the physical spaces, the online shop will also relaunch. While the refreshed website retains a familiar look, it has been rebuilt to be faster, more efficient and easier to navigate, offering a smoother experience for visitors.